Web Developer | Front-End, CMS & Technical SEO

Anthony ZainoWebsites that load fast, rank well, and move the numbers that matter.

Business-focused web developer with 6+ years building production experiences across front-end development, WordPress and HubSpot CMS, technical SEO, and API-driven applications. Most recently, I spent three years owning day-to-day development for multi-market corporate websites serving the U.S. and Canada.

Selected results/ measured
6+ yrs
Building production websites
3 yrs
In-house developer for the S&P US & Canada sites
+80%
Measured organic search visibility at S&P, over the period
~90%
Lower third-party API costs on Odds on Deck
01About

I turn business requests into clean, maintainable websites.

At S&P USA Ventilation Systems I ran the marketing team’s web work across the U.S. and Canadian sites — building landing pages and reusable components, keeping the brand and messaging consistent, and writing the product and campaign copy that turned engineering-heavy specs into something customers could actually follow. Redirects, structured data, analytics, accessibility, and EN/FR-CA content came with the territory.

Outside of client work, I build and run my own products: Odds on Deck, a full-stack sports-odds research platform; Kids Color Station, an SEO-driven printable-content library; and Ronin Mom, an editorial publication focused on intentional family living. Across these projects, I work across product strategy, front-end development, visual identity, content architecture, SEO, analytics, and sustainable publishing workflows.

I’m looking for a long-term role where front-end, CMS, content, SEO, and product thinking all matter.

Based
Jacksonville, FL — remote-friendly
Focus
Front-end · CMS · SEO · content & brand
Background
Full Sail University · web development & content
Off the clock
Father of four, roller hockey player, martial arts, history
02Selected work

Things I’ve built and kept running.

Two flagships lead: a full-stack product of my own and three years of corporate marketing-site ownership. Each card opens a short case study.

01Flagship · Product

Odds on Deck

Founder & Full-Stack Developer · 2024 — Present

A sports-odds research platform that compares lines from 10+ sportsbooks across MLB, NFL, and NHL, removes the vig, and automatically grades tracked props against official results.

Highlights
  • Live odds from 10+ sportsbooks, normalized across MLB, NFL & NHL
  • Vig-free market probabilities with automated result validation
  • ~90% lower third-party API costs via batched requests + game-time-aware caching
Next.jsReactJavaScriptSupabase / PostgreSQLPrismaTailwindREST APIsCron jobs
02Flagship · Client work

S&P USA & Soler & Palau Canada

Primary Web Developer, Marketing · 2022 — 2025

As the primary in-house web developer in the marketing department, I maintained and extended the U.S. and Canadian corporate websites—combining front-end development, web design, digital brand implementation, web copy, technical SEO, analytics, accessibility, and EN/FR-CA content.

Highlights
  • Page redesigns, reusable components, and product & application pages
  • Technical SEO, Core Web Vitals, structured data, redirects & analytics
  • Accessibility, rep-locator tooling, and U.S./Canadian EN/FR-CA support
HTMLCSSJavaScriptWeb ComponentsTechnical SEOStructured dataGA4IIS / web.config
03Sister company

RenewAire WordPress Redesign

WordPress & Front-End Support

Supported a full WordPress redesign for a sister company — Elementor build-out, WPForms, Yoast SEO, content migration, and translation workflows, working closely with marketing stakeholders.

Full WordPress redesign support

WordPressElementorWPFormsYoast SEOContent migrationTranslation
042024 — Present

Kids Color Station

Founder & Full-Stack Developer

A family-focused printable platform combining a curated coloring-page library, themed PDF activity packs, and AI-powered custom creation. I led the product strategy, full rebrand, UX architecture, development, SEO, analytics, and content system.

Rebranded and rebuilt around a scalable, library-first experience

Next.jsReactFirebaseOpenAI APIAuthenticationTechnical SEOGA4Responsive Design
052022 — Present

Ronin Mom

Web Developer, Designer, Brand & Content Strategist

Rebranded and rebuilt a family-living blog into a focused editorial platform with a warm visual identity, responsive reading experience, clearer content architecture, and an SEO-focused publishing system.

Brand, editorial UX, and SEO rebuild

Next.jsReactTypeScriptContentlayer / MDXCSS ModulesTechnical SEOEditorial DesignContent Strategy
062026

Instagram Autoposter Engine

Full-Stack Developer

A full-stack content-automation platform: a FastAPI backend and Next.js/TypeScript frontend that generate, schedule, and publish Instagram posts through human review gates, using OpenAI, Wikimedia media, and the Instagram Graph API.

Idea → review → publish pipeline

FastAPINext.jsTypeScriptSQLModel / SQLiteOpenAI APIInstagram Graph API
02bAdditional work

Longer-term maintenance, community work, and framework-free experiments.

Concept / demo

European Logistic Services

Concept / demo

A concept/demo logistics platform exploring geographic shipment grouping. Modeled the potential for 30–50% shipping savings through bulk coordination — a projection from the model, not a delivered result.

03Capabilities

A practical stack, not a buzzword list.

Front-end development

HTMLCSSJavaScriptTypeScriptReactNext.jsTailwindWeb Components

CMS & marketing websites

WordPressElementorWPFormsYoastHubSpot CMSLanding pagesMultilingual

Web content & digital branding

Web copywritingContent strategyProduct messagingLanding-page copyDigital brand consistencyContent architectureTechnical content translationSEO content optimization

SEO, performance & analytics

Technical SEOCore Web VitalsStructured dataRedirectsGA4Tag ManagerSearch Console

Backend, APIs & data

Node.jsREST APIsSupabaseFirebasePostgreSQLPrismaIIS

AI-assisted development

Claude APIClaude CodeModel Context ProtocolAgent Skills
04Recent log

Lately I’ve gone deep on AI-assisted development.

Anthropic Academy developer coursework — the Claude API, Claude Code, Model Context Protocol, and Agent Skills. Each completion is verifiable below.

2026.05Building with the Claude APIAnthropicVerify (opens in a new tab)
2026.05Claude Code in ActionAnthropicVerify (opens in a new tab)
2026.05Introduction to Model Context ProtocolAnthropicVerify (opens in a new tab)
2026.04Introduction to Agent SkillsAnthropicVerify (opens in a new tab)
05Résumés

Two versions, one consistent body of work.

My experience spans two closely related areas: business-focused website ownership and application-focused development. Choose the résumé that best matches the role.

Primary résumé · Web ExperienceRecommended

Front-End, CMS, SEO & Digital Branding

For marketing web development, web experience, CMS, WordPress, technical SEO, content, branding, and site-merchandising roles.

Technical Development

React, Next.js, APIs & Full-Stack Products

For front-end, full-stack, JavaScript, React, Next.js, product-development, and API-focused roles.

06Contact

Let’s build something that lasts.

Open to marketing web developer, web experience, front-end/CMS, WordPress, and full-stack roles — in Jacksonville or remote. I usually reply within a day.

What I help with

  • Business sites, landing pages, and CMS updates
  • WordPress and HubSpot CMS development
  • Front-end with React and Next.js
  • Technical SEO, Core Web Vitals, analytics
  • Custom tools and full-stack apps

For hiring teams

  • 6+ years building production websites
  • At home with non-technical stakeholders
  • Front-end, CMS, and SEO in one person
  • Remote or on-site near Jacksonville